Successful Media Relations

Posted Posted in Media Pitching

One of the key services we provide is working personally with specific editors and reporters to interest them in doing feature stories on our clients. It is important that there is a strong news value for the stories. Pitching fluff and non-news simply creates distrust and lack of respect by the media. By creating and […]

Spreading the word about SAD

Posted Posted in Media Pitching, News

SAD, or Seasonal Affective Disorder, affects many Idahoans during the winter months when air inversions and overcast skies limit sunshine. Solar Concepts of Idaho has a solution with their Solartubes, which easily bring more natural light into homes during the darker months. Murphy Media Services worked with KTVB Channel 7 on creating a story about SAD, […]

Honoring a Gold Medal Olympian

Posted Posted in Media Pitching, News

In January, 2013, the Ketchum / Sun Valley Historical Society hired Murphy Media Services to help generate media coverage of its 2013 Ski Hall of Fame induction ceremony. This year, six legendary skiers were inducted, including Olympian Picabo Street. Although the event was being held in Ketchum, the Historical Society was hoping to raise awareness […]

Agency News: Murphy Media Services selected to manage media outreach for National Diving Dog Tour

Posted Posted in Media Pitching, News

Last month, Murphy Media Services was picked to provide media outreach and promotion for the National Diving Dog Tour presented by Oust® and Purina®. Most people have seen this event as part of the Purina Incredible Dog Challenge, produced by Carson International, Inc. It’s where dogs race down a 40-foot platform and dive as far […]