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Patti Murphy launches new “Momisms” book project

when theyre wrong theyre rightPatti Murphy has teamed up with national best-selling author Elaine Ambrose to publish a new book on “Momisms” – the odd and silly sayings that mothers tell their children – and are seeking submissions from anyone who currently lives in Idaho. The book, tentatively titled “Mother Knows Best: 100 quotes Idahoan’s Remember From Their Mothers,” will be published in time for Mother’s Day, 2011 and proceeds from the sale of the books will be donated to the Women’s and Children’s Alliance (WCA) in honor of  its 100th anniversary. The WCA provides safety, healing and freedom to victims of domestic abuse and sexual assault.

Details about submitting momisms can be found at www.mymomisms.com. Submissions may be sent directly from a submission form on that website, or can be emailed to info@mymomisms.com. In addition, the authors have launched a My Momisms Facebook page where people may post their favorite quotes.

Momisms are those interesting things that mothers say to their kids as a way to make them behave or teach them a life lesson. Examples might be, ‘If you keep making that face it will freeze that way,’ or ‘Always wear clean underwear in case you get in an accident.’ Momisms can also can be wise and inspirational sayings unique to a particular family.  We are encouraging  people to send in any saying – funny or serious – that their moms used to tell them as they were growing up.

Once a momism is selected for inclusion, the authors might also request a photo of the featured mother. Submitting a Momism automatically grants the authors and publishers permission to publish the material in the upcoming book, and to use the submission in promotional materials if needed.

Agency News: Patti Murphy wins IMPACT Excellence Award for feature writing

IMG_1995My feature article, “Memories of Minidoka,” which I wrote for Sun Valley Magazine (www.sunvalleymag.com/Sun-Valley-Magazine/Winter-2010/Memories-of-Minidoka/), received the Excellence Award from Capital City Communicators in the 2010 IMPACT competition. The article chronicled the weekend that several Japanese Americans returned to the Minidoka  Internment Camp, where they had been imprisoned during World War II. It told the story of their feelings and memories at returning to the camp and how old and new friendships were kindled.

The IMPACT (Idaho Marketing, PR and Communications Talent) Awards recognize the top work of Idaho’s communicators in a variety of categories, ranging from public relations and marketing, to websites and video scripts.  “Minidoka” received the highest award in the Feature Writing category.

Agency News: Patti Murphy’s writing wins first place award from Idaho Press Club

IMG_1996-2It was an honor to hear my name called out as first place winner in magazine writing, serious feature category at the 2009 Idaho Press Club Awards. One reason I was so pleased was because I received the award for my story, “Memories of Minidoka – Revisiting Idaho’s Japanese Interment Camp,” which I had written for Sun Valley Magazine (you can read it online at www.sunvalleymag.com/Sun-Valley-Magazine/Winter-2010/Memories-of-Minidoka/). For me, writing that story was an amazing experience. I spent a whole weekend with many of the Japanese-Americans who had been interned at the Minidoka Camp during WWI. Many of them were in their 70s and 80s. Together we went on a pilgrimage back to the historical site of the former camp, where they recalled memories of living behind barbed wire and guards with machine guns, how they were forced to live in near squalor, how their families lost everything they owned, and how they had long ago forgiven those who had wrongly imprisoned them. The pilgrimage is organized every summer by the Friends of Minidoka (www.minidoka.org). It was a moving, emotional and important experience and for anyone interested in this part of history, I would encourage you to be a part of this summer’s pilgrimage, June  25-27.

This was the seventh Idaho Press Club Award I have won over the past few years. All of them mean a lot, as they acknowledge the quality of my work. But for me, seeing the story of Minidoka recognized was very special.

Client News: Idaho and nation celebrate Arbor Day, April 30

arborlogo2010smEach year on the last Friday in April every state in the nation celebrates Arbor Day. This one special day has been set aside to learn about all the many benefits and resources provided by trees. The Idaho Forest Products Commission will be distributing 25,000 free seedlings on Arbor Day. You can get yours at any Home Depot or FedEx Kinkos throughout Idaho, or at the Boise Co-Op or Flicks Theatre in downtown Boise. They also will be holding the annual state celebration, proclamation reading, and tree planting at Capital Park across the street from the Statehouse the morning of April 30. Everyone is welcome to join the celebration and learn more about the benefits of Idaho’s forests.  Please go to www.idahoforests.org for more information.

Consider this:

1. Arbor Day is a great time to think about trees and Idaho’s forests.
2. Idaho’s forests contribute to our state and our way of life.
3. Forests cover 21 million acres of Idaho, over 40% of the state.
4. Forests are renewable. When trees die or are harvested, others can be grown for the future.
5. Forests are sustainable. They can be managed to meet our needs today and not diminish future generations’ opportunities to use forest resources.
6. Working forests are where trees are continuously grown, harvested and re-grown for the future.
7. We all benefit from the clean water, wildlife habitat, recreation opportunities and protection from catastrophic wildfires that working forests provide.
8. Working forests fuel Idaho’s economy with wages, taxes and purchases from employees and businesses. Forest businesses directly provided 10,800 jobs in Idaho in 2009 and supported thousands of other related jobs in service businesses.
9. Idaho’s working forests provide wood and paper products that are marketed and used throughout the world. In 2009, around $1.4 billion of Idaho wood and paper products were sold.
10. Working forests hold great promise for Idaho’s future – clean energy, new products and jobs, carbon storage and a healthy environment for our children and their children.

Agency News: Patti Murphy interviewed by E! Entertainment Network about murder trial

5interview with e-networkThe producers of the E! Entertainment Network show “Too Young To Kill” made a trip to Idaho to interview Patti Murphy about the Sarah Johnson murder trial. Sarah Johnson was 15 years old living in Bellevue, Idaho when she took a high powered hunting rifle and murdered her mother and father because they objected to her dating an older man.  Murphy had provided daily newspaper coverage of the 6-week trial in 2005 as a freelance reporter for the Twin Falls Times-News, working alongside national reporters from Court TV, 20/20, and Dateline NBC. Her reporting was picked up nationally by the Associated Press, and it won a first place award of excellence from the Idaho Press Club.  She previously has been interviewed about the trial by other national network shows on the Discovery Channel and the Oxygen Channel.

Client News: Solid Installers opens new office in Meridian

Solid Installers, LLC, just opened a new office at 104 E. Fairview Ave, in Meridian, Idaho, and are offering a unique and cost effective approach to commercial sub-contracting services. They provide a full range of construction tradesmen services that can be put on a job from start to finish. The beauty of this “team approach” is that a general contractor could simply sub-contract with Solid Installers and get a complete team of construction specialists, rather than hiring out to multiple subs, which means multiple contracts, more overhead and headaches. Solid Installers teams specialize in the full range of commercial remodeling and tenant finish work including: demolition, concrete cutting and removal structural and non-structural wood framing, metal stud framing, , drywall, grid work, ceramic tile, FRP , restroom accessories, painting, vinyl wall covering, custom cabinetry and equipment, fixture and decor package installation.

Their projects have included restaurants, retail shops, salons, and offices. Licenses are held in Idaho, Utah and Washington.

In this economy, streamlining while maintaining the highest level of professionalism and service is a great idea! Call Jason Jessup, Tom Bailey and Dennis Currie for more information at 208-866-7638.

Client News: Smashburger Raises Funds for St. Luke’s Children’s Hospital

interior-wall-savorOn Saturday, Aug. 29, Smashburger lovers throughout the Treasure Valley can help raise funds for the St. Luke’s Children’s Hospital by purchasing an Idaho Smashburger or Idaho Smashchicken.

Smashburger is celebrating the grand opening of its first Idaho location at 3223 East Louise Drive in Meridian—just north of St. Luke’s Medical Center—by donating $1 to St. Luke’s Children’s Hospital from each Idaho Smashburger or Idaho Smashchicken sold. And, here’s a bonus – anyone ordering these items will also receive a FREE order of Smashfries, tossed in olive oil, rosemary and garlic, courtesy of McCain Foods.

The Idaho Smashburger and Idaho Smashchicken are unique to Idaho and specifically created for the market, which features a one-third or half-pound 100 percent Angus beef—fresh, not frozen—smashed, seared and seasoned on a hot grill, topped with potato chips, cheddar cheese, lettuce, tomato, onion and mayo on an artisan potato bun. The Huckleberry Shake made with Häagen-Dazs ice cream is also an Idaho-exclusive menu item.

“We’re pleased to be supporting the St. Luke’s Children’s Hospital and the Treasure Valley community,” said Smashburger Founder Tom Ryan. “We recognize the good work that the hospital does for its patients and families in one of their greatest times of need. We’re also proud to partner with McCain Foods for this event.”

St. Luke’s Children’s Hospital is a member of The Children’s Miracle Network, which raises funds for more than 170 children’s hospitals throughout the world. Donations provide medical care, research and education that save and improve the lives of 17 million children each year. The Children’s Miracle Network also ensures that children’s hospitals have the resources they need by conducting special events and grassroots fundraisers year-round.

Smashburger’s menu provides something for everyone. Patrons can order a variety of delicious Smashchicken, Smashdogs and Smashsalads, with sides like veggie frites and rosemary and garlic-seasoned Smashfries. Burger lovers can also enjoy Häagen-Dazs shakes and root beer floats with their meal.

To learn more, visit www.smashburger.com.

Client News: Smashburger Is Coming to Idaho!

The Treasure Valley is Getting Smashed!
Smashburger, an innovative “better burger” restaurant concept, will open its first Idaho location on Aug. 19 at at 3223 East Louise Drive in Meridian, it’s the first of five planned restaurants in the state. And, Lucky Us! We’ve been asked to help launch the new restaurant in our local area – our job is to assist with media relations and help create a “buzz.”

Known among burger lovers for the cooking method used to create the perfect burger, Smashburgers are either a one-third or half-pound ball of one hundred percent Angus beef – fresh, never frozen – smashed on a flat grill to sear in juicy flavor. To further the “better burger” experience, Smashburgers are served on butter-toasted buns and topped with a selection of real cheeses, the freshest produce and unique toppings, including haystack onions, guacamole or even a fried egg.

Smashburgers can be paired with sides like veggie frites and rosemary and garlic-seasoned Smashfries. Diners can also enjoy Häagen-Dazs shakes and root beer floats with their meal. There also are Smashdogs, Smashchicken and Smashsalads. A regional menu created specifically for Idaho will be available at statewide stores. It includes:

  • The Idaho Smashburger or Smashchicken made with potato chips, cheddar cheese, lettuce, tomato, onion and mayo on a potato bun.
  • The new Huckleberry shake.
  • Local bottled beer.

Smashburger plans to open five Idaho locations over the next few years, and is scheduled to open between 30 and 60 new restaurants nationwide by the end of 2009.

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